hp 7800 indigo printerWe welcomed a new member to the Sharpe family (and no, not another dog this time), a new HP Indigo 7800 printer. We’re pretty pumped about what this new printer has to offer and its advantages. A few of these include:

  • Increased printing capacity
  • Minimized environmental impact
  • The ability to print on synthetic substrates and plastic cards
  • Create textured print effects like raised print
  • More advanced software that will yield higher productivity

We’re excited to be able to offer you more options and more efficiency. When I think about all our new printer offers, I cannot help but think about how far digital printing has come over the last decade. While printing as a whole has been around since 1439 with Gutenberg’s printing press, the first digital printer didn’t join the market until 1993.  We could chat for days on the changes that have occurred since then, but I want to highlight a few of the biggest and most meaningful changes over just the last 10 years.

A Decade of Change

  1. Technological advances are always improving speed and increasing efficiency. Digital print is no exception. Ink-rubbing, inconsistencies, and other former issues that used to slow the process are no longer big issues. Our new Indigo printer can print 240 two-color or monochrome 8.5 x 11 in pages every minute!
  2. Inkjet Printers. One of the biggest changes in the last decade has come with ink. The first generation solvents has grown into a longer list that includes: UV-cure, Latex, dye-sub, direct-to-fabric inks and specialty inks.
  3. With advances in technology and the growth of the digital print business, the cost of print jobs has dramatically changed…for the better. Less prepress work and less waste also minimize costs (that we can pass along to you).
  4. Ten years ago, we were pretty limited in what we could print on. Maybe a banner material and a vinyl. But today, we have so many stock options to meet even the most unique projects.
  5. Software changes and technology have fine-tuned the precision of machinery. A wide variety of print effects can be achieved with high quality.

A report on The Future of Digital Printing predicts the digital market will grow by 225 percent by 2024. It’ll be interesting to look back in 10 years on where we grow from today.

Let’s get our new printer going on your next print job.

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